Podcasts
How to Pitch NPR
US public radio network with influential music programming and Tiny Desk concerts.
Type
Podcasts
Typical Response
1-4 weeks
Domain
npr.org
About Pitching Podcasts
Music podcasts offer in-depth interview opportunities and reach engaged, dedicated audiences. They're particularly effective for storytelling and building artist narratives.
Best Practices for Pitching NPR
1
Listen to recent episodes before pitching
2
Offer a unique story or talking point
3
Be available for recording within their schedule
4
Provide talking points and background information
5
Promote the episode once it's live
What to Include in Your Pitch
Do Include
- -Private streaming link (SoundCloud, Dropbox)
- -High-resolution press photos
- -Brief artist bio (2-3 sentences)
- -Release date and any embargo info
- -Social links and streaming stats
Avoid
- -Large file attachments (link instead)
- -Generic copy-paste pitches
- -Overly long emails (keep under 200 words)
- -Following up too quickly (wait 1-2 weeks)
- -Mass CC'ing multiple outlets
Track Your NPR Pitches
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