Blogs & Online
How to Pitch Under the Radar
Independent music magazine covering indie and alternative artists.
Type
Blogs & Online
Typical Response
3-14 days
Domain
undertheradarmag.com
About Pitching Blogs & Online
Music blogs and online publications are often the first to cover emerging artists. They offer reviews, interviews and premiere opportunities that can build crucial early momentum.
Best Practices for Pitching Under the Radar
1
Personalise each pitch - mention recent articles they've written
2
Include a compelling story angle, not just "new single out"
3
Provide embed codes and download links
4
Attach hi-res press photos
5
Keep the email concise - under 200 words
What to Include in Your Pitch
Do Include
- -Private streaming link (SoundCloud, Dropbox)
- -High-resolution press photos
- -Brief artist bio (2-3 sentences)
- -Release date and any embargo info
- -Social links and streaming stats
Avoid
- -Large file attachments (link instead)
- -Generic copy-paste pitches
- -Overly long emails (keep under 200 words)
- -Following up too quickly (wait 1-2 weeks)
- -Mass CC'ing multiple outlets
Track Your Under the Radar Pitches
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